VIP Treatment! As a Paseo Preferred member, you will receive weekly emails with up-to-date news on Pacific Theatre’s hot new movies, Paseo Colorado’s entertainment and concert schedules, special events and promotions occurring at the center and around Pasadena. We have also prepared hot tips on fashion arrivals, new trends and special offers from Paseo Colorado retailers exclusively for Paseo Preferred members.  Register Today -- It's fast, free and easy!  Click Here (Need help? See registration instructions below)

Member Benefits

Easy-to-print special offers and discounts. Enjoy the special offers and discounts provided by Paseo Colorado retail merchants. To receive the offers or discounts below, you must print out a "Shopping Pass" which you have instant access to when you register online. 10% off any regular priced merchandise at Leaforever. 10% off any purchase at Harry & David. 10% off any purchase at Apostrophe Books. 10% off everything at Pasadena Winery. 10% off any regular priced merchandise at Jaloux/Zalu. 15% off any regular priced merchandise at Leather Town 20% off for customers that join "Walk with Lucy." $0.99 kid-sized ice cream/frozen yogurt on Wednesdays at Mrs. Field's. Free peony Notebook with purchase at Jigsaw London. Colorful Weekly Emails

How to Register
1. Click on the registration link above.
2. Fill out the information on the registration page including your email address.
3. When complete, press continue. On the next screen you'll get a chance to review your information and make corrections if necessary. When finished, click on "Everything's correct - finish."
4. A confirmation will be sent to your email address.
5. You will begin receiving Paseo Preferred weekly emails.